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Every Stay Gives Back: LA Hotels Unite to Rebuild After Wildfires

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By Kind Traveler  •  Posted on Oct 14, 2025

Every Stay Gives Back: LA Hotels Unite to Rebuild After Wildfires 

Los Angeles Tourism & Kind Traveler turn travel dollars into hope for local Angelenos

Kind Traveler and Los Angeles Tourism & Convention Board (Los Angeles Tourism) have joined forces to empower travelers to raise funds for wildfire relief through Kind Traveler’s Every Stay Gives Back (ESGB) program. In just a few short months, and with the support of 10 leading Los Angeles hotel partners, the program has already generated nearly $150,000 in direct relief for wildfire survivors through The Change Reaction’s Wildfire Direct Giving Fund. With momentum building, the initiative is on track to raise half a million dollars by the end of January 2026, offering a lifeline to families still grappling with the devastating financial impacts of the January 2025 wildfires – including displacement, job loss, and the ongoing struggle to rebuild their lives. 

 

 

“With more than $1.4 million raised since its launch, Kind Traveler’s Every Stay Gives Back model has proven that tourism can be a powerful force for disaster recovery, community healing, and ecosystem restoration,” said Jessica Blotter, CEO & Co-Founder of Kind Traveler. “By channeling the economic strength of every hotel stay directly into local communities, we’re able to deliver immediate relief while also helping destinations rebuild stronger and more resilient.”

 

The Change Reaction

Echoing that sentiment, Adam Burke, President & CEO of Los Angeles Tourism, emphasized the program’s importance for the city: “The tourism industry is one of the most powerful economic drivers in Los Angeles, and with that strength comes a responsibility to support our communities in times of crisis. This program embodies what our industry stands for, harnessing the impact of travel to deliver immediate relief and lasting resilience to Angelenos. Supporting initiatives like Every Stay Gives Back isn’t an add-on for us; it’s part of the DNA of Los Angeles Tourism and reflects our commitment to ensuring tourism benefits both visitors and residents alike.”

Every Stay Supports The Change Reaction’s Wildfire Direct Giving Fund

The participating leading Los Angeles hotels, including many of the city’s most celebrated luxury properties, are supporting The Change Reaction with every hotel stay. Through this initiative, $1 from every hotel night is donated to The Change Reaction’s Wildfire Relief Program, no matter the booking method, helping to fund microgrants for wildfire survivors in L.A. County. 100% of funds go directly into the hands of those who need it most. From replacing lost essential items to supporting temporary housing and emergency expenses, travel dollars help restore dignity and stability for wildfire survivors in L.A. County. 

 

Impact You Can See: Travelers Can Track Their Positive Footprint

Every dollar is measured, and guests can track the impact of every stay through traveler-friendly impact dashboards. These dashboards ensure transparency and foster connection and education around regenerative tourism, encouraging travelers to travel kindly with every trip they book. Hotel lobbies feature wood plaques with QR codes that link to Impact Dashboards, providing guests with a transparent and educational view of the positive impact of their stays.

 

 

Featured Participating Lodging Partners

Supporting The Change Reaction’s Wildfire Direct Giving Fund with Every Stay:

  • A/C Hotel Downtown Los Angeles
  • Courtyard Los Angeles L.A. LIVE
  • Hotel Angeleno
  • JW Marriott Los Angeles L.A. Live 
  • Moxy Downtown Los Angeles
  • The Ritz-Carlton Los Angeles
  • Sheraton Grand Los Angeles
  • SLS Hotel Beverly Hills  
  • The Westin Los Angeles Airport

This partnership is part of a larger statewide initiative with Visit California, in which nine California tourism boards and more than 100 hotels participate in Kind Traveler’s Every Stay Gives Back program. Together, these efforts are redefining how tourism can serve as a rapid-response recovery tool while also creating long-term benefits for communities across the state.

 

A/C Hotel Downtown Los Angeles

Courtyard Los Angeles L.A. LIVE

Hotel Angeleno

JW Marriott Los Angeles L.A. Live 

Moxy Downtown Los Angeles

The Ritz-Carlton Los Angeles 

Sheraton Grand Los Angeles

SLS Hotel Beverly Hills

The Westin Los Angeles Airport

 

Los Angeles Continues to be a Leader in Sustainable Travel

Los Angeles offers 75 miles of coastline and more than 550 miles of public hiking and biking trails, including Griffith Park, the nation’s largest municipal park. The city also leads the nation in solar power and electric vehicle infrastructure and operates the country’s largest fleet of green buses, with extensive bike paths and expanding Metro lines connecting its neighborhoods. From Koreatown’s food scene to Malibu’s coastal trails, and from world-class museums Downtown to epic plant-based dining options throughout the city, travelers experience a city where culture, community, and sustainability come together.

 

 

By simply choosing to stay at one of these properties, every guest directly contributes to wildfire recovery and community resilience, helping Angelenos rebuild their lives while leaving a positive footprint with each trip. To explore the participating hotels, see the impact generated so far, and discover how to travel kindly in Los Angeles, visit the Positive Impact Dashboard.

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