Supporting Sponsor

On California Highway One, midway between Los Angeles and San Francisco, in beautiful Coastal San Luis Obispo County, are an amazing number of ‘must-see’ and ‘must-do’ destinations. From ten uncrowded beaches to 12 state parks, from the Hearst Castle to three bountiful wine regions, and from farm-to-table cuisine to unique wildlife habitats, our 101-mile stretch of Highway 1 offers everything you could want for a relaxed and inspiring vacation, including 500 lodging choices. So wherever you roam along the Highway 1 Discovery Route, you will find the best of Highway 1!